TouristTrip
A Schema.org Type
This term is in the "new" area - implementation feedback and adoption from applications and websites can help improve our definitions.
- Canonical URL: https://schema.org/TouristTrip
- Check for open issues.
A tourist trip. A created itinerary of visits to one or more places of interest (TouristAttraction/TouristDestination) often linked by a similar theme, geographic area, or interest to a particular touristType. The UNWTO defines tourism trip as the Trip taken by visitors.
(See examples below.)
| Property | Expected Type | Description |
|---|---|---|
| Properties from TouristTrip | ||
touristType |
Audience or Text |
Attraction suitable for type(s) of tourist. E.g. children, visitors from a particular country, etc. |
| Properties from Trip | ||
arrivalTime |
DateTime or Time |
The expected arrival time. |
departureTime |
DateTime or Time |
The expected departure time. |
itinerary |
ItemList or Place |
Destination(s) ( Place ) that make up a trip. For a trip where destination order is important use ItemList to specify that order (see examples). |
offers |
Demand or Offer |
An offer to provide this item—for example, an offer to sell a product, rent the DVD of a movie, perform a service, or give away tickets to an event. Use businessFunction to indicate the kind of transaction offered, i.e. sell, lease, etc. This property can also be used to describe a Demand. While this property is listed as expected on a number of common types, it can be used in others. In that case, using a second type, such as Product or a subtype of Product, can clarify the nature of the offer.
Inverse property: itemOffered |
partOfTrip |
Trip | Identifies that this Trip is a subTrip of another Trip. For example Day 1, Day 2, etc. of a multi-day trip.
Inverse property: subTrip |
provider |
Organization or Person |
The service provider, service operator, or service performer; the goods producer. Another party (a seller) may offer those services or goods on behalf of the provider. A provider may also serve as the seller. Supersedes carrier. |
subTrip |
Trip | Identifies a Trip that is a subTrip of this Trip. For example Day 1, Day 2, etc. of a multi-day trip.
Inverse property: partOfTrip |
tripOrigin |
Place | The location of origin of the trip, prior to any destination(s). |
| Properties from Thing | ||
additionalType |
Text or URL |
An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide. |
alternateName |
Text | An alias for the item. |
description |
Text or TextObject |
A description of the item. |
disambiguatingDescription |
Text | A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation. |
identifier |
PropertyValue or Text or URL |
The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See background notes for more details. |
image |
ImageObject or URL |
An image of the item. This can be a URL or a fully described ImageObject. |
mainEntityOfPage |
CreativeWork or URL |
Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details.
Inverse property: mainEntity |
name |
Text | The name of the item. |
potentialAction |
Action | Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role. |
sameAs |
URL | URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website. |
subjectOf |
CreativeWork or Event |
A CreativeWork or Event about this Thing.
Inverse property: about |
url |
URL | URL of the item. |
Acknowledgements
Future Internet Lab, Institute of Informatics and Telematics
Tourism Structured Web Data Community Group
Source
https://github.com/schemaorg/schemaorg/issues/1810
Examples
Example 1
Copied
Example notes or example HTML without markup.
<div class="tourist-trip-wrapper">
<h1>
Shakespeare's London
</h1>
<p>
Follow in the footsteps of the world-renowned dramatist and discover the city he made his home. Note: for the sake of example only two stages are presented out of 19 in total, see url for details.
</p>
<ul class="tourist-audience">
<li>Urban tourism</li>
<li>Cultural tourism</li>
</ul>
<a href="https://www.cityoflondon.gov.England/things-to-do/visit-the-city/walks/Documents/Shakespeare_Walk_AA_accessible.pdf">
All about the trip
</a>
<div class="itinerary-wrapper">
<div>
<h2>
Shakespeare’s Gatehouse
</h2>
<p>
The Cockpit pub marks the approximate site of Shakespeare’s gatehouse. On 10 March 1613, Shakespeare bought the old priory gatehouse from Henry Walker, ‘citizen and minstrel (musician)’ for £140. It was later bought at an auction in 1843 by the City of London Corporation for £145. The deed of purchase for the property still exists today and is housed at the London Metropolitan Archives; it contains one of only six “authenticated” examples of Shakespeare’s signature. The property is particularly significant because – although Shakespeare owned property in Stratford – it is the only property he is known to have owned in London. Given its convenient proximity to the Blackfriars Playhouse and The Globe, Shakespeare may have intended to make it his home, yet no evidence suggests he lived here in the four years prior to his death in 1616.
</p>
</div>
<div>
<h2>
Blackfriars Playhouse
</h2>
<p>
Shakespeare’s Blackfriars Playhouse stood in Playhouse Yard and is regarded as one of the most important sites in English theatre history. Richard Burbage formed a syndicate with Shakespeare, Henry Condell and John Heminge, among others, and together they purchased the playhouse in 1608; yet, due to the outbreak of plague, the opening was delayed until the winter of 1609. It is widely believed that The Winter’s Tale and Cymbeline were written with the Blackfriars Playhouse in mind, despite the fact both plays were also performed at The Globe theatre. The final show at Blackfriars Playhouse was performed in 1642, before it was pulled down in 1655.
</p>
</div>
</div>
</div>
Example encoded as Microdata embedded in HTML.
<div>
<div itemtype="https://schema.org/TouristTrip" itemscope>
<meta itemprop="name" content="Shakespeare's London" />
<meta itemprop="description" content="Follow in the footsteps of the world-renowned dramatist and discover the city he made his home. Note: for the sake of example only two stages are presented out of 19 in total, see url for details." />
<meta itemprop="touristType" content="Urban tourism" />
<meta itemprop="touristType" content="Cultural tourism" />
<div itemprop="subjectOf" itemtype="https://schema.org/CreativeWork" itemscope>
<link itemprop="url" href="https://www.cityoflondon.gov.England/things-to-do/visit-the-city/walks/Documents/Shakespeare_Walk_AA_accessible.pdf" />
<meta itemprop="name" content="All about the trip" />
</div>
<div itemprop="itinerary" itemtype="https://schema.org/ItemList" itemscope>
<meta itemprop="numberOfItems" content="2" />
<div itemprop="itemListElement" itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="position" content="1" />
<div itemtype="https://schema.org/TouristAttraction" itemscope>
<meta itemprop="name" content="Shakespeare’s Gatehouse" />
<meta itemprop="description" content="The Cockpit pub marks the approximate site of Shakespeare’s gatehouse. On 10 March 1613, Shakespeare bought the old priory gatehouse from Henry Walker, ‘citizen and minstrel (musician)’ for £140. It was later bought at an auction in 1843 by the City of London Corporation for £145. The deed of purchase for the property still exists today and is housed at the London Metropolitan Archives; it contains one of only six “authenticated” examples of Shakespeare’s signature. The property is particularly significant because – although Shakespeare owned property in Stratford – it is the only property he is known to have owned in London. Given its convenient proximity to the Blackfriars Playhouse and The Globe, Shakespeare may have intended to make it his home, yet no evidence suggests he lived here in the four years prior to his death in 1616." />
</div>
</div>
<div itemprop="itemListElement" itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="position" content="2" />
<div itemtype="https://schema.org/TouristAttraction" itemscope>
<meta itemprop="name" content="Blackfriars Playhouse" />
<meta itemprop="description" content="Shakespeare’s Blackfriars Playhouse stood in Playhouse Yard and is regarded as one of the most important sites in English theatre history. Richard Burbage formed a syndicate with Shakespeare, Henry Condell and John Heminge, among others, and together they purchased the playhouse in 1608; yet, due to the outbreak of plague, the opening was delayed until the winter of 1609. It is widely believed that The Winter’s Tale and Cymbeline were written with the Blackfriars Playhouse in mind, despite the fact both plays were also performed at The Globe theatre. The final show at Blackfriars Playhouse was performed in 1642, before it was pulled down in 1655." />
</div>
</div>
</div>
</div>
</div>
Example encoded as RDFa embedded in HTML.
<div>
<div vocab="https://schema.org/" typeof="TouristTrip">
<div property="name" content="Shakespeare's London"></div>
<div property="description" content="Follow in the footsteps of the world-renowned dramatist and discover the city he made his home. Note: for the sake of example only two stages are presented out of 19 in total, see url for details."></div>
<div property="touristType" content="Urban tourism"></div>
<div property="touristType" content="Cultural tourism"></div>
<div rel="subjectOf">
<div typeof="CreativeWork">
<div property="name" content="All about the trip"></div>
<div rel="url" resource="https://www.cityoflondon.gov.England/things-to-do/visit-the-city/walks/Documents/Shakespeare_Walk_AA_accessible.pdf"></div>
</div>
</div>
<div rel="itinerary">
<div typeof="ItemList">
<div property="numberOfItems" datatype="xsd:integer" content="2"></div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="position" datatype="xsd:integer" content="1"></div>
<div rel="item">
<div typeof="TouristAttraction">
<div property="name" content="Shakespeare’s Gatehouse"></div>
<div property="description" content="The Cockpit pub marks the approximate site of Shakespeare’s gatehouse. On 10 March 1613, Shakespeare bought the old priory gatehouse from Henry Walker, ‘citizen and minstrel (musician)’ for £140. It was later bought at an auction in 1843 by the City of London Corporation for £145. The deed of purchase for the property still exists today and is housed at the London Metropolitan Archives; it contains one of only six “authenticated” examples of Shakespeare’s signature. The property is particularly significant because – although Shakespeare owned property in Stratford – it is the only property he is known to have owned in London. Given its convenient proximity to the Blackfriars Playhouse and The Globe, Shakespeare may have intended to make it his home, yet no evidence suggests he lived here in the four years prior to his death in 1616."></div>
</div>
</div>
</div>
</div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="position" datatype="xsd:integer" content="2"></div>
<div rel="item">
<div typeof="TouristAttraction">
<div property="name" content="Blackfriars Playhouse"></div>
<div property="description" content="Shakespeare’s Blackfriars Playhouse stood in Playhouse Yard and is regarded as one of the most important sites in English theatre history. Richard Burbage formed a syndicate with Shakespeare, Henry Condell and John Heminge, among others, and together they purchased the playhouse in 1608; yet, due to the outbreak of plague, the opening was delayed until the winter of 1609. It is widely believed that The Winter’s Tale and Cymbeline were written with the Blackfriars Playhouse in mind, despite the fact both plays were also performed at The Globe theatre. The final show at Blackfriars Playhouse was performed in 1642, before it was pulled down in 1655."></div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
Example encoded as JSON-LD in a HTML script tag.
{
"@context": "https://schema.org",
"@type": "TouristTrip",
"name": "Shakespeare's London",
"description": "Follow in the footsteps of the world-renowned dramatist and discover the city he made his home. Note: for the sake of example only two stages are presented out of 19 in total, see url for details.",
"touristType": [
"Urban tourism",
"Cultural tourism"
],
"subjectOf": {
"@type": "CreativeWork",
"name": "All about the trip",
"url": "https://www.cityoflondon.gov.England/things-to-do/visit-the-city/walks/Documents/Shakespeare_Walk_AA_accessible.pdf"
},
"itinerary": {
"@type": "ItemList",
"numberOfItems": 2,
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item":
{
"@type": "TouristAttraction",
"name": "Shakespeare’s Gatehouse",
"description": "The Cockpit pub marks the approximate site of Shakespeare’s gatehouse. On 10 March 1613, Shakespeare bought the old priory gatehouse from Henry Walker, ‘citizen and minstrel (musician)’ for £140. It was later bought at an auction in 1843 by the City of London Corporation for £145. The deed of purchase for the property still exists today and is housed at the London Metropolitan Archives; it contains one of only six “authenticated” examples of Shakespeare’s signature. The property is particularly significant because – although Shakespeare owned property in Stratford – it is the only property he is known to have owned in London. Given its convenient proximity to the Blackfriars Playhouse and The Globe, Shakespeare may have intended to make it his home, yet no evidence suggests he lived here in the four years prior to his death in 1616."
}
},
{
"@type": "ListItem",
"position": 2,
"item":
{
"@type": "TouristAttraction",
"name": "Blackfriars Playhouse",
"description": "Shakespeare’s Blackfriars Playhouse stood in Playhouse Yard and is regarded as one of the most important sites in English theatre history. Richard Burbage formed a syndicate with Shakespeare, Henry Condell and John Heminge, among others, and together they purchased the playhouse in 1608; yet, due to the outbreak of plague, the opening was delayed until the winter of 1609. It is widely believed that The Winter’s Tale and Cymbeline were written with the Blackfriars Playhouse in mind, despite the fact both plays were also performed at The Globe theatre. The final show at Blackfriars Playhouse was performed in 1642, before it was pulled down in 1655."
}
}
]
}
}
Structured representation of the JSON-LD example.
Example 2
Copied
Example notes or example HTML without markup.
<div class="tourist-trip-wrapper">
<h1>
Australia and New Zealand
</h1>
<p>
This trip is modeled as two distinct Tourist Trips using the subTrip property.
</p>
<div class="has-part-wrapper">
<div>
<h2>
Australia
</h2>
<p>
This is a trip on its own.
</p>
</div>
<div>
<h2>
New Zealand
</h2>
<p>
This is another trip nested inside the main one.
</p>
</div>
</div>
</div>
Example encoded as Microdata embedded in HTML.
<div>
<div itemtype="https://schema.org/TouristTrip" itemscope>
<meta itemprop="name" content="Australia and New Zealand" />
<meta itemprop="description" content="This trip is modeled as two distinct Tourist Trips using the subTrip property." />
<div itemprop="subTrip" itemtype="https://schema.org/TouristTrip" itemscope>
<meta itemprop="name" content="Australia" />
<meta itemprop="description" content="This is a trip on its own." />
</div>
<div itemprop="subTrip" itemtype="https://schema.org/TouristTrip" itemscope>
<meta itemprop="name" content="New Zealand" />
<meta itemprop="description" content="This is another trip nested inside the main one." />
</div>
</div>
</div>
Example encoded as RDFa embedded in HTML.
<div>
<div vocab="https://schema.org/" typeof="TouristTrip">
<div property="name" content="Australia and New Zealand"></div>
<div property="description" content="This trip is modeled as two distinct Tourist Trips using the subTrip property."></div>
<div rel="subTrip">
<div typeof="TouristTrip">
<div property="name" content="Australia"></div>
<div property="description" content="This is a trip on its own."></div>
</div>
</div>
<div rel="subTrip">
<div typeof="TouristTrip">
<div property="description" content="This is another trip nested inside the main one."></div>
<div property="name" content="New Zealand"></div>
</div>
</div>
</div>
</div>
Example encoded as JSON-LD in a HTML script tag.
{
"@context": "https://schema.org",
"@type": "TouristTrip",
"name": "Australia and New Zealand",
"description": "This trip is modeled as two distinct Tourist Trips using the subTrip property.",
"subTrip": [
{
"@type": "TouristTrip",
"name": "Australia",
"description": "This is a trip on its own."
},
{
"@type": "TouristTrip",
"name": "New Zealand",
"description": "This is another trip nested inside the main one."
}
]
}
Structured representation of the JSON-LD example.
Example 3
Copied
Example notes or example HTML without markup.
<div class="tourist-trip-wrapper">
<h1>
Weekend in San Francisco
</h1>
<p>
Short trip to San Francisco for first-time visitors.
</p>
<ul class="tourist-audience-wrapper">
<li>Urban tourism</li>
<li>Nightlife tourism</li>
<li>Shopping tourism</li>
</ul>
<div class="offer-wrapper">
<h2>
Trip proposed by MyTripco for tourists located in the USA.
</h2>
<p>
The price includes two hotel nights in a 4 star hotel. Plane tickets not included.
</p>
<p>
Price: 500 USD
Available until: Octobre 31, 2017
</p>
<a href="https://mytripco.com/trip/12345">
Booking Website
</a>
<a href="https://mytripco.com">
MyTripco Website
</a>
</div>
<div class="itinerary-wrapper">
<div class="item-list-wrapper">
<h2>
Saturday
</h2>
<div>
<h3>
Morning
</h3>
<p>
Pedestrian visit of the Golden Gate Bridge.
</p>
<div class="tourist-attraction-wrapper">
<h4>
Golden Gate Bridge
</h4>
<p>
Very popular suspension bridge. The bridge is one of the most internationally recognized symbols of San Francisco, California, and the United States. It has been declared one of the Wonders of the Modern World by the American Society of Civil Engineers.
</p>
<a href="https://en.wikipedia.org/wiki/Golden_Gate_Bridge">
Wikipedia Article
</a>
<p>
Location: lat 37.8199286, lon -122.4804438
</p>
</div>
</div>
<div>
<h3>
Afternoon
</h3>
<p>
Visit of the famous SF Chinatown.
</p>
<div class="tourist-attraction-wrapper">
<h4>
Chinatown
</h4>
<p>
Oldest Chinatown in North America and the largest Chinese enclave outside Asia. Visit its exotic shops, food markets, restaurants, and temples.
</p>
<p>
Address: Stockton St and Clay St, San Francisco CA
</p>
</div>
</div>
<div>
<h3>
Night
</h3>
<p>
Enjoy the SF nightlife.
</p>
<div class="tourist-attraction-wrapper">
<h4>
The Mission
</h4>
<p>
The Mission District offers visitors an unparalleled menu of food and flavors as well as venues for fans of underground indie rock, funk, soul and jazz.
</p>
<p>
Address: Mission St and 19th St, San Francisco CA
</p>
</div>
</div>
</div>
<div class="item-list-wrapper">
<h2>
Sunday
</h2>
<div>
<h3>
Morning
</h3>
<p>
Spend your morning shopping in one of the best spots in America.
</p>
<div class="tourist-attraction-wrapper">
<h4>
Union Street Area
</h4>
<p>
Union Street is the major commercial hub of San Francisco. You will find most fashion labels there.
</p>
<p>
Address: Union St and Buchanan St, San Francisco CA
</p>
</div>
</div>
<div>
<h3>
Afternoon
</h3>
<p>
Take your plane back home.
</p>
<p>
Location: San Francisco Airport.
</p>
</div>
</div>
</div>
</div>
Example encoded as Microdata embedded in HTML.
<div>
<div itemtype="https://schema.org/TouristTrip" itemscope>
<meta itemprop="name" content="Weekend in San Francisco" />
<meta itemprop="description" content="Short trip to San Francisco for first-time visitors." />
<meta itemprop="touristType" content="Urban tourism" />
<meta itemprop="touristType" content="Nightlife tourism" />
<meta itemprop="touristType" content="Shopping tourism" />
<div itemprop="offers" itemtype="https://schema.org/Offer" itemscope>
<meta itemprop="name" content="Trip proposed by MyTripco for tourists located in the USA." />
<meta itemprop="description" content="The price includes two hotel nights in a 4 star hotel. Plane tickets not included." />
<meta itemprop="price" content="500" />
<meta itemprop="priceCurrency" content="USD" />
<meta itemprop="availabilityEnds" content="2017-10-31" />
<link itemprop="url" href="https://mytripco.com/trip/12345" />
<div itemprop="eligibleRegion" itemtype="https://schema.org/Country" itemscope>
<meta itemprop="name" content="USA" />
</div>
<div itemprop="offeredBy" itemtype="https://schema.org/Organization" itemscope>
<meta itemprop="name" content="MyTripCo" />
<link itemprop="url" href="https://mytripco.com/" />
</div>
</div>
<div itemprop="itinerary" itemtype="https://schema.org/ItemList" itemscope>
<meta itemprop="numberOfItems" content="2" />
<div itemprop="itemListElement" itemtype="https://schema.org/ListItem" itemscope>
<link itemprop="additionalType" href="https://schema.org/ItemList" />
<meta itemprop="name" content="Saturday" />
<meta itemprop="position" content="1" />
<meta itemprop="numberOfItems" content="3" />
<div itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="name" content="Morning" />
<meta itemprop="description" content="Pedestrian visit of the Golden Gate Bridge." />
<meta itemprop="position" content="1" />
<div itemtype="https://schema.org/Bridge" itemscope>
<link itemprop="additionalType" href="https://schema.org/TouristAttraction" />
<meta itemprop="name" content="Golden Gate Bridge" />
<meta itemprop="description" content="Very popular suspension bridge. The bridge is one of the most internationally recognized symbols of San Francisco, California, and the United States. It has been declared one of the Wonders of the Modern World by the American Society of Civil Engineers." />
<link itemprop="url" href="https://en.wikipedia.org/wiki/Golden_Gate_Bridge" />
<div itemtype="https://schema.org/GeoCoordinates" itemscope>
<meta itemprop="latitude" content="37.8199286" />
<meta itemprop="longitude" content="-122.4804438" />
</div>
</div>
</div>
<div itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="name" content="Afternoon" />
<meta itemprop="description" content="Visit of the famous SF Chinatown." />
<meta itemprop="position" content="2" />
<div itemtype="https://schema.org/TouristAttraction" itemscope>
<meta itemprop="name" content="Chinatown" />
<meta itemprop="description" content="Oldest Chinatown in North America and the largest Chinese enclave outside Asia. Visit its exotic shops, food markets, restaurants, and temples." />
<meta itemprop="address" content="Stockton St and Clay St, San Francisco CA" />
</div>
</div>
<div itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="name" content="Night" />
<meta itemprop="description" content="Enjoy the SF nightlife" />
<meta itemprop="position" content="3" />
<div itemtype="https://schema.org/TouristAttraction" itemscope>
<meta itemprop="name" content="The Mission" />
<meta itemprop="description" content="The Mission District offers visitors an unparalleled menu of food and flavors as well as venues for fans of underground indie rock, funk, soul and jazz." />
<meta itemprop="address" content="Mission St and 19th St, San Francisco CA" />
</div>
</div>
</div>
<div itemprop="itemListElement" itemtype="https://schema.org/ListItem" itemscope>
<link itemprop="additionalType" href="https://schema.org/ItemList" />
<meta itemprop="name" content="Sunday" />
<meta itemprop="position" content="2" />
<meta itemprop="numberOfItems" content="2" />
<div itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="name" content="Morning" />
<meta itemprop="description" content="Spend your morning shopping in one of the best spots in America." />
<meta itemprop="position" content="1" />
<div itemtype="https://schema.org/TouristAttraction" itemscope>
<meta itemprop="name" content="Union Street Area" />
<meta itemprop="description" content="Union Street is the major commercial hub of San Francisco. You will find most fashion labels there." />
<meta itemprop="address" content="Union St and Buchanan St, San Francisco CA" />
</div>
</div>
<div itemtype="https://schema.org/ListItem" itemscope>
<meta itemprop="name" content="Afternoon" />
<meta itemprop="description" content="Take your plane back home." />
<meta itemprop="position" content="2" />
<div itemtype="https://schema.org/Airport" itemscope>
<meta itemprop="name" content="San Francisco Airport" />
</div>
</div>
</div>
</div>
</div>
</div>
Example encoded as RDFa embedded in HTML.
<div>
<div vocab="https://schema.org/" typeof="TouristTrip">
<div property="name" content="Weekend in San Francisco"></div>
<div property="description" content="Short trip to San Francisco for first-time visitors."></div>
<div property="touristType" content="Nightlife tourism"></div>
<div property="touristType" content="Urban tourism"></div>
<div property="touristType" content="Shopping tourism"></div>
<div rel="offers">
<div typeof="Offer">
<div property="name" content="Trip proposed by MyTripco for tourists located in the USA."></div>
<div property="description" content="The price includes two hotel nights in a 4 star hotel. Plane tickets not included."></div>
<div property="price" content="500"></div>
<div property="priceCurrency" content="USD"></div>
<div property="availabilityEnds" datatype="DateTime" content="2017-10-31"></div>
<div rel="url" resource="https://mytripco.com/trip/12345"></div>
<div rel="eligibleRegion">
<div typeof="Country">
<div property="name" content="USA"></div>
</div>
</div>
<div rel="offeredBy">
<div typeof="Organization">
<div rel="url" resource="https://mytripco.com/"></div>
<div property="name" content="MyTripCo"></div>
</div>
</div>
</div>
</div>
<div rel="itinerary">
<div typeof="ItemList">
<div property="numberOfItems" datatype="xsd:integer" content="2"></div>
<div rel="itemListElement">
<div typeof="ListItem">
<div rel="rdf:type" resource="https://schema.org/ItemList"></div>
<div property="name" content="Saturday"></div>
<div property="position" datatype="xsd:integer" content="1"></div>
<div property="numberOfItems" datatype="xsd:integer" content="3"></div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="name" content="Morning"></div>
<div property="description" content="Pedestrian visit of the Golden Gate Bridge."></div>
<div property="position" datatype="xsd:integer" content="1"></div>
<div rel="item">
<div typeof="Bridge">
<div rel="rdf:type" resource="https://schema.org/TouristAttraction"></div>
<div property="name" content="Golden Gate Bridge"></div>
<div property="description" content="Very popular suspension bridge. The bridge is one of the most internationally recognized symbols of San Francisco, California, and the United States. It has been declared one of the Wonders of the Modern World by the American Society of Civil Engineers."></div>
<div rel="url" resource="https://en.wikipedia.org/wiki/Golden_Gate_Bridge"></div>
<div rel="geo">
<div typeof="GeoCoordinates">
<div property="latitude" datatype="xsd:double" content="37.8199286"></div>
<div property="longitude" datatype="xsd:double" content="-122.4804438"></div>
</div>
</div>
</div>
</div>
</div>
</div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="name" content="Afternoon"></div>
<div property="description" content="Visit of the famous SF Chinatown."></div>
<div property="position" datatype="xsd:integer" content="2"></div>
<div rel="item">
<div typeof="TouristAttraction">
<div property="name" content="Chinatown"></div>
<div property="address" content="Stockton St and Clay St, San Francisco CA"></div>
<div property="description" content="Oldest Chinatown in North America and the largest Chinese enclave outside Asia. Visit its exotic shops, food markets, restaurants, and temples."></div>
</div>
</div>
</div>
</div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="name" content="Night"></div>
<div property="description" content="Enjoy the SF nightlife"></div>
<div property="position" datatype="xsd:integer" content="3"></div>
<div rel="item">
<div typeof="TouristAttraction">
<div property="name" content="The Mission"></div>
<div property="description" content="The Mission District offers visitors an unparalleled menu of food and flavors as well as venues for fans of underground indie rock, funk, soul and jazz."></div>
<div property="address" content="Mission St and 19th St, San Francisco CA"></div>
</div>
</div>
</div>
</div>
</div>
</div>
<div rel="itemListElement">
<div typeof="ListItem">
<div rel="rdf:type" resource="https://schema.org/ItemList"></div>
<div property="name" content="Sunday"></div>
<div property="position" datatype="xsd:integer" content="2"></div>
<div property="numberOfItems" datatype="xsd:integer" content="2"></div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="name" content="Morning"></div>
<div property="description" content="Spend your morning shopping in one of the best spots in America."></div>
<div property="position" datatype="xsd:integer" content="1"></div>
<div rel="item">
<div typeof="TouristAttraction">
<div property="description" content="Union Street is the major commercial hub of San Francisco. You will find most fashion labels there."></div>
<div property="address" content="Union St and Buchanan St, San Francisco CA"></div>
<div property="name" content="Union Street Area"></div>
</div>
</div>
</div>
</div>
<div rel="itemListElement">
<div typeof="ListItem">
<div property="name" content="Afternoon"></div>
<div property="description" content="Take your plane back home."></div>
<div rel="item">
<div typeof="Airport">
<div property="name" content="San Francisco Airport"></div>
</div>
</div>
<div property="position" datatype="xsd:integer" content="2"></div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
Example encoded as JSON-LD in a HTML script tag.
{
"@context": "https://schema.org",
"@type": "TouristTrip",
"name": "Weekend in San Francisco",
"description": "Short trip to San Francisco for first-time visitors.",
"touristType": [
"Urban tourism",
"Nightlife tourism",
"Shopping tourism"
],
"offers": {
"@type": "Offer",
"name": "Trip proposed by MyTripco for tourists located in the USA.",
"description": "The price includes two hotel nights in a 4 star hotel. Plane tickets not included.",
"price": "500",
"priceCurrency": "USD",
"availabilityEnds": "2017-10-31",
"url": "https://mytripco.com/trip/12345",
"eligibleRegion": {
"@type": "Country",
"name": "USA"
},
"offeredBy": {
"@type": "Organization",
"name": "MyTripCo",
"url": "https://mytripco.com"
}
},
"itinerary": {
"@type": "ItemList",
"numberOfItems": 2,
"itemListElement": [
{
"@type": ["ItemList","ListItem"],
"name": "Saturday",
"position": 1,
"numberOfItems": 3,
"itemListElement": [
{
"@type": "ListItem",
"name": "Morning",
"description": "Pedestrian visit of the Golden Gate Bridge.",
"position": 1,
"item": {
"@type": [
"TouristAttraction",
"Bridge"
],
"name": "Golden Gate Bridge",
"description": "Very popular suspension bridge. The bridge is one of the most internationally recognized symbols of San Francisco, California, and the United States. It has been declared one of the Wonders of the Modern World by the American Society of Civil Engineers.",
"url": "https://en.wikipedia.org/wiki/Golden_Gate_Bridge",
"geo": {
"@type":"GeoCoordinates",
"latitude": 37.8199286,
"longitude": -122.4804438
}
}
},
{
"@type": "ListItem",
"name": "Afternoon",
"description": "Visit of the famous SF Chinatown.",
"position": 2,
"item": {
"@type": [
"TouristAttraction"
],
"name": "Chinatown",
"description": "Oldest Chinatown in North America and the largest Chinese enclave outside Asia. Visit its exotic shops, food markets, restaurants, and temples.",
"address": "Stockton St and Clay St, San Francisco CA"
}
},
{
"@type": "ListItem",
"name": "Night",
"description": "Enjoy the SF nightlife",
"position": 3,
"item": {
"@type": [
"TouristAttraction"
],
"name": "The Mission",
"description": "The Mission District offers visitors an unparalleled menu of food and flavors as well as venues for fans of underground indie rock, funk, soul and jazz.",
"address": "Mission St and 19th St, San Francisco CA"
}
}
]
},
{
"@type": ["ItemList","ListItem"],
"name": "Sunday",
"position":2,
"numberOfItems": 2,
"itemListElement": [
{
"@type": "ListItem",
"name": "Morning",
"description":"Spend your morning shopping in one of the best spots in America.",
"position": 1,
"item": {
"@type": [
"TouristAttraction"
],
"name": "Union Street Area",
"description": "Union Street is the major commercial hub of San Francisco. You will find most fashion labels there.",
"address":"Union St and Buchanan St, San Francisco CA"
}
},
{
"@type": "ListItem",
"name": "Afternoon",
"description": "Take your plane back home.",
"position": 2,
"item": {
"@type": [
"Airport"
],
"name": "San Francisco Airport"
}
}
]
}
]
}
}
Structured representation of the JSON-LD example.
Example 4
Copied
Example notes or example HTML without markup.
<div>
<div>
<h1>
Your ideal trip to England
</h1>
<div>
The dozen best places and areas that should be on you list when visiting England.
Choose you own order but visit as many as you can.
</div>
<ul>
<li>
<a href="https://en.wikipedia.org/wiki/London">
<span style="font-weight:bold;">London</span></a>:
<span>While it's not impossible to plan a trip to England without visiting London,
it's certainly not to be advised, as the nation's sprawling capital boasts plenty of attractions to keep you busy.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Edinburgh">
<span style="font-weight:bold;">Edinburgh</span></a>:
<span>One of Scotland's most attractive cities, the capital city of Edinburgh
is also one of England's most visited destinations.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Bath,_Somerset">
<span style="font-weight:bold;">Bath</span></a>:
<span>Although one of England's smaller cities, Bath more than makes up for its diminutive size
with a multitude of things to see and do.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Stonehenge">
<span style="font-weight:bold;">Stonehenge</span></a>:
<span>One of the planet's oldest World Heritage Sites, Stonehenge has been a place of pilgrimage
for more than 4,500 years.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Windsor,_Berkshire">
<span style="font-weight:bold;">Windsor</span></a>:
<span>The historic town of Windsor, conveniently located a short train ride west of London,
offers plenty of fun things for tourists to do.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Cotswolds">
<span style="font-weight:bold;">The Cotswolds</span></a>:
<span>Covering almost 1,287 square kilometers of pristine countryside, the beautiful Cotswolds
is undoubtedly one of the most photographed corners of England.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Lake_District_National_Park">
<span style="font-weight:bold;">The Lake District</span></a>:
<span>In the north west of England and covering an area of 1,448 square kilometers is more of
England's most beautiful scenery: the Lake District National Park.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/York">
<span style="font-weight:bold;">York</span></a>:
<span>One of northern England's most popular tourist destinations, the medieval city of York,
long the ecclesiastical capital of the Church of England, boasts one of the country's most magnificent cathedrals.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Oxford">
<span style="font-weight:bold;">Oxford</span></a>:
<span>England has long been a center of learning, with Oxford being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Cambridge">
<span style="font-weight:bold;">Cambridge</span></a>:
<span>England has long been a center of learning, with Cambridge being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Canterbury">
<span style="font-weight:bold;">Canterbury</span></a>:
<span>Pay a visit to historic Canterbury, and you'll soon discover why this beautiful city continues
to be such a draw for visitors to England.</span>
</li>
<li>
<a href="https://en.wikipedia.org/wiki/Loch_Ness">
<span style="font-weight:bold;">York</span></a>:
<span>Despite the fact that the legends of mythical monsters have largely been debunked
(just don't tell the locals), spectacular Loch Ness remains an extremely popular tourist attraction for
travelers heading to Scotland."</span>
</li>
</ul>
</div>
</div>
Example encoded as Microdata embedded in HTML.
<div>
<div itemtype="https://schema.org/Trip" itemscope="">
<h1 itemprop="name">
Your ideal trip to England
</h1>
<div itemprop="description">
The dozen best places and areas that should be on you list when visiting England.
Choose you own order but visit as many as you can.
</div>
<ul>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/London">
<span itemprop="name" style="font-weight:bold;">London</span></a>:
<span itemprop="description">While it's not impossible to plan a trip to England without visiting London,
it's certainly not to be advised, as the nation's sprawling capital boasts plenty of attractions to keep you busy.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/Edinburgh">
<span itemprop="name" style="font-weight:bold;">Edinburgh</span></a>:
<span itemprop="description">One of Scotland's most attractive cities, the capital city of Edinburgh
is also one of England's most visited destinations.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/Bath,_Somerset">
<span itemprop="name" style="font-weight:bold;">Bath</span></a>:
<span itemprop="description">Although one of England's smaller cities, Bath more than makes up for its diminutive size
with a multitude of things to see and do.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/LandmarksOrHistoricalBuildings" itemscope="">
<a href="https://en.wikipedia.org/wiki/Stonehenge">
<span itemprop="name" style="font-weight:bold;">Stonehenge</span></a>:
<span itemprop="description">One of the planet's oldest World Heritage Sites, Stonehenge has been a place of pilgrimage
for more than 4,500 years.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/AdministrativeArea" itemscope="">
<a href="https://en.wikipedia.org/wiki/Windsor,_Berkshire">
<span itemprop="name" style="font-weight:bold;">Windsor</span></a>:
<span itemprop="description">The historic town of Windsor, conveniently located a short train ride west of London,
offers plenty of fun things for tourists to do.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/AdministrativeArea" itemscope="">
<a href="https://en.wikipedia.org/wiki/Cotswolds">
<span itemprop="name" style="font-weight:bold;">The Cotswolds</span></a>:
<span itemprop="description">Covering almost 1,287 square kilometers of pristine countryside, the beautiful Cotswolds
is undoubtedly one of the most photographed corners of England.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/AdministrativeArea" itemscope="">
<a href="https://en.wikipedia.org/wiki/Lake_District_National_Park">
<span itemprop="name" style="font-weight:bold;">The Lake District</span></a>:
<span itemprop="description">In the north west of England and covering an area of 1,448 square kilometers is
more of England's most beautiful scenery: the Lake District National Park.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/York">
<span itemprop="name" style="font-weight:bold;">York</span></a>:
<span itemprop="description">One of northern England's most popular tourist destinations, the medieval city of York,
long the ecclesiastical capital of the Church of England, boasts one of the country's most magnificent cathedrals.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/Oxford">
<span itemprop="name" style="font-weight:bold;">Oxford</span></a>:
<span itemprop="description">England has long been a center of learning, with Oxford being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/Cambridge">
<span itemprop="name" style="font-weight:bold;">Cambridge</span></a>:
<span itemprop="description">England has long been a center of learning, with Cambridge being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/City" itemscope="">
<a href="https://en.wikipedia.org/wiki/Canterbury">
<span itemprop="name" style="font-weight:bold;">Canterbury</span></a>:
<span itemprop="description">Pay a visit to historic Canterbury, and you'll soon discover why this beautiful city
continues to be such a draw for visitors to England.</span>
</li>
<li itemprop="itinerary" itemtype="https://schema.org/LakeBodyOfWater" itemscope="">
<a href="https://en.wikipedia.org/wiki/Loch_Ness">
<span itemprop="name" style="font-weight:bold;">York</span></a>:
<span itemprop="description">Despite the fact that the legends of mythical monsters have largely been debunked
(just don't tell the locals), spectacular Loch Ness remains an extremely popular tourist attraction for travelers
heading to Scotland."</span>
</li>
</ul>
</div>
</div>
Example encoded as RDFa embedded in HTML.
<div>
<div vocab="https://schema.org/" typeof="Trip">
<h1 property="name">
Your ideal trip to England
</h1>
<div property="description">
The dozen best places and areas that should be on you list when visiting England.
Choose you own order but visit as many as you can.
</div>
<ul>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/London">
<span property="name" style="font-weight:bold;">London</span></a>:
<span property="description">While it's not impossible to plan a trip to England without visiting London,
it's certainly not to be advised, as the nation's sprawling capital boasts plenty of attractions to keep you busy.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/Edinburgh">
<span property="name" style="font-weight:bold;">Edinburgh</span></a>:
<span property="description">One of Scotland's most attractive cities, the capital city of Edinburgh
is also one of England's most visited destinations.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/Bath,_Somerset">
<span property="name" style="font-weight:bold;">Bath</span></a>:
<span property="description">Although one of England's smaller cities, Bath more than makes up for its diminutive size
with a multitude of things to see and do.</span>
</li>
<li property="itinerary" typeof="LandmarksOrHistoricalBuildings">
<a href="https://en.wikipedia.org/wiki/Stonehenge">
<span property="name" style="font-weight:bold;">Stonehenge</span></a>:
<span property="description">One of the planet's oldest World Heritage Sites, Stonehenge has been a place of pilgrimage
for more than 4,500 years.</span>
</li>
<li property="itinerary" typeof="AdministrativeArea">
<a href="https://en.wikipedia.org/wiki/Windsor,_Berkshire">
<span property="name" style="font-weight:bold;">Windsor</span></a>:
<span property="description">The historic town of Windsor, conveniently located a short train ride west of London,
offers plenty of fun things for tourists to do.</span>
</li>
<li property="itinerary" typeof="AdministrativeArea">
<a href="https://en.wikipedia.org/wiki/Cotswolds">
<span property="name" style="font-weight:bold;">The Cotswolds</span></a>:
<span property="description">Covering almost 1,287 square kilometers of pristine countryside, the beautiful Cotswolds
is undoubtedly one of the most photographed corners of England.</span>
</li>
<li property="itinerary" typeof="AdministrativeArea">
<a href="https://en.wikipedia.org/wiki/Lake_District_National_Park">
<span property="name" style="font-weight:bold;">The Lake District</span></a>:
<span property="description">In the north west of England and covering an area of 1,448 square kilometers is more
of England's most beautiful scenery: the Lake District National Park.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/York">
<span property="name" style="font-weight:bold;">York</span></a>:
<span property="description">One of northern England's most popular tourist destinations, the medieval city of York,
long the ecclesiastical capital of the Church of England, boasts one of the country's most magnificent cathedrals.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/Oxford">
<span property="name" style="font-weight:bold;">Oxford</span></a>:
<span property="description">England has long been a center of learning, with Oxford being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/Cambridge">
<span property="name" style="font-weight:bold;">Cambridge</span></a>:
<span property="description">England has long been a center of learning, with Cambridge being one of the two most famous
university towns also ranking highly as tourist destinations.</span>
</li>
<li property="itinerary" typeof="City">
<a href="https://en.wikipedia.org/wiki/Canterbury">
<span property="name" style="font-weight:bold;">Canterbury</span></a>:
<span property="description">Pay a visit to historic Canterbury, and you'll soon discover why this beautiful city continues
to be such a draw for visitors to England.</span>
</li>
<li property="itinerary" typeof="LakeBodyOfWater">
<a href="https://en.wikipedia.org/wiki/Loch_Ness">
<span property="name" style="font-weight:bold;">York</span></a>:
<span property="description">Despite the fact that the legends of mythical monsters have largely been debunked
(just don't tell the locals), spectacular Loch Ness remains an extremely popular tourist attraction for travelers
heading to Scotland."</span>
</li>
</ul>
</div>
</div>
Example encoded as JSON-LD in a HTML script tag.
{
"@context": "https://schema.org",
"@type": "Trip",
"name": "Your ideal trip to England",
"description": "The dozen best places and areas that should be on you list when visiting England. Choose you own order but visit as many as you can",
"itinerary": [
{
"@type": "City",
"name": "London",
"description": "While it's not impossible to plan a trip to England without visiting London, it's certainly not to be advised, as the nation's sprawling capital boasts plenty of attractions to keep you busy",
"url": "https://en.wikipedia.org/wiki/London"
},
{
"@type": "City",
"name": "Edinburgh",
"description": "One of Scotland's most attractive cities, the capital city of Edinburgh is also one of England's most visited destinations.",
"url": "https://en.wikipedia.org/wiki/Edinburgh"
},
{
"@type": "City",
"name": "Bath",
"description": "Although one of England's smaller cities, Bath more than makes up for its diminutive size with a multitude of things to see and do.",
"url": "https://en.wikipedia.org/wiki/Bath,_Somerset"
},
{
"@type": "LandmarksOrHistoricalBuildings",
"name": "Stonehenge",
"description": "One of the planet's oldest World Heritage Sites, Stonehenge has been a place of pilgrimage for more than 4,500 years.",
"url": "https://en.wikipedia.org/wiki/Stonehenge"
},
{
"@type": "AdministrativeArea",
"name": "Windsor",
"description": "The historic town of Windsor, conveniently located a short train ride west of London, offers plenty of fun things for tourists to do.",
"url": "https://en.wikipedia.org/wiki/Windsor,_Berkshire"
},
{
"@type": "AdministrativeArea",
"name": "The Cotswolds",
"description": "Covering almost 1,287 square kilometers of pristine countryside, the beautiful Cotswolds is undoubtedly one of the most photographed corners of England.",
"url": "https://en.wikipedia.org/wiki/Cotswolds"
},
{
"@type": "AdministrativeArea",
"name": "The Lake District",
"description": "In the north west of England and covering an area of 1,448 square kilometers is more of England's most beautiful scenery: the Lake District National Park.",
"url": "https://en.wikipedia.org/wiki/Lake_District_National_Park"
},
{
"@type": "City",
"name": "York",
"description": "One of northern England's most popular tourist destinations, the medieval city of York, long the ecclesiastical capital of the Church of England, boasts one of the country's most magnificent cathedrals.",
"url": "https://en.wikipedia.org/wiki/York"
},
{
"@type": "City",
"name": "Oxford",
"description": "England has long been a center of learning, with Oxford being one of the two most famous university towns also ranking highly as tourist destinations.",
"url": "https://en.wikipedia.org/wiki/Oxford"
},
{
"@type": "City",
"name": "Cambridge",
"description": "England has long been a center of learning, with Cambridge being one of the two most famous university towns also ranking highly as tourist destinations.",
"url": "https://en.wikipedia.org/wiki/Cambridge"
},
{
"@type": "City",
"name": "Canterbury",
"description": "Pay a visit to historic Canterbury, and you'll soon discover why this beautiful city continues to be such a draw for visitors to England.",
"url": "https://en.wikipedia.org/wiki/Canterbury"
},
{
"@type": "LakeBodyOfWater",
"name": "Loch Ness",
"description": "Despite the fact that the legends of mythical monsters have largely been debunked (just don't tell the locals), spectacular Loch Ness remains an extremely popular tourist attraction for travelers heading to Scotland.",
"url": "https://en.wikipedia.org/wiki/Loch_Ness"
}
]
}
Structured representation of the JSON-LD example.